Applied AI & Data
for Companies Ready to Move Faster
Applied AI Consultancy
We design, build and run AI systems that cut costs, speed up decisions and give every team better data to work with.
120+
Models in Production
96%
Client Renewal Rate
18
Countries Served
6
Core Industries
Engineering-Led AI for Real Operations
Quarra started with a simple idea: AI only matters when it reaches daily operations. We pair senior engineers with industry specialists to ship systems people actually use, measured in outcomes, not demos.
Our Mission
Put dependable AI to work inside every core process.
We turn data and models into tools that teams rely on every day. Each project starts with a measurable target, ships in short cycles and stays secure, auditable and easy to maintain long after launch.
Our Vision
Companies where every decision is backed by live data.
We see a near future where intelligence is built into how work happens: forecasts update themselves, routine tasks run on their own, and people spend their time on the calls that need human judgement.
Applied AI
Data Platforms
Forecasting
Process Automation
Decision Intelligence
Cloud Engineering
Machine Learning
AI Agents
Data Governance
Analytics
MLOps
Customer Intelligence
What We Do
From the first use case to company-wide rollout, one team covers strategy, engineering and adoption.
AI Agents & Copilots
Task-specific agents that handle multi-step work across the tools your teams already use.
Learn more
Data Platforms
Responsible AI
Customer Intelligence
AI Product Engineering
Retail & Consumer Goods
Marketing Data Stack
Operations Automation
AI Readiness Review
Supply Chain Forecasting
Revenue Analytics
Industries We Know Deeply
Sector experience that shortens every project.
Banking & Insurance
Credit risk, fraud signals, claims automation
Logistics
Route planning, fleet data, warehouse flow
Retail & E-commerce
Product discovery, pricing, service automation
Consumer Goods
Demand planning, promotions, margin analytics
How We Work
Six clear stages, with something useful shipped at every step.
Client Results
Selected projects across banking, retail, consumer goods and logistics, each measured against a clear business target.
The People Behind the Work
Engineers, data scientists and industry specialists who have shipped AI in demanding, regulated environments.
Partners
Leads client strategy and long-term partnerships. Spent fifteen years turning analytics teams into profit centres for retail and consumer brands, and still sits in on every first workshop.
Daniel Whitmore
Managing Partner
Strategy
Consumer Brands
AI Roadmaps
Runs new partnerships and keeps every engagement tied to a business target. Background in enterprise software sales and product delivery across Europe and North America.
Jonathan Reyes
Partner, Growth
Partnerships
Delivery
Enterprise Software
Core Team
Owns architecture and engineering quality on every project. Has moved dozens of legacy systems to the cloud and built the platforms that now run Quarra models in production.
Adrian Kowalski
Head of Engineering
Architecture
Cloud Platforms
MLOps
Builds forecasting and risk models and makes sure they stay accurate after launch. Previously designed pricing and demand models for marketplaces and payment companies.
Arjun Mehta
Lead Data Scientist
Forecasting
Risk Models
Data Visualization
Strategic Advisors
Helps marketing and service teams use data to reach the right customer at the right moment. Has led personalization programs for subscription and retail businesses.
Claire Donovan
Customer Intelligence Advisor
Personalization
CRM Data
Experimentation
Guides banks and insurers through AI adoption with risk, compliance and change management in mind. Former operations lead at a digital-first insurer.
Lucas Brenner
Financial Services Advisor
Banking & Insurance
Compliance
Automation
Insights & Notes
AI Agents
5 min read
Five Signs Your Company Is Ready for AI Agents
Agents can take whole tasks off your team's plate, but only when the groundwork is in place. Here is how to tell.
Read more
Strategy
7 min read
Why Most AI Pilots Stall, and How to Get Yours Into Production
Plenty of pilots impress in a demo and then quietly disappear. The reasons are rarely technical.
Read more
Operations
6 min read
Forecasting That Learns: A Practical Guide for Operations Teams
Modern forecasting blends many signals and updates itself daily. Here is what that looks like in practice.
Read more
Ready to Put AI to Work?
Rather Talk It Through?
Schedule a free 30-minute call with a senior consultant. We will look at your use case and tell you honestly whether AI is the right tool for it.
What to Expect
Reply Within a Day
Every enquiry gets a personal answer within one business day.
Free First Call
The first conversation is free and comes with no commitment.
Senior People Only
You talk to the consultants who would actually do the work.
Contact Information
Headquarters
Amsterdam · Netherlands
Phone
Business Hours
Mon – Fri, 9:00 – 18:00 CET